Many ecommerce business owners are always looking for the next big thing when it comes to product categories.
They want to know what is going to be the best selling product in 2022 so they can invest their time, money, and energy into it now. But what will be the best selling ecommerce product category of 2022?
There’s no way of knowing for sure. That’s why we have put together a list of 5 trends that might give you an idea of where ecommerce is headed. You may find one trend that seems like a good fit and decide to pursue it more aggressively than others!
Table of Contents
Data is King ! You should be data-driven
Why data is king ? how can you use data to find business niche ?
Data can help you understand your customers better. By understanding who your customers are, what they want, and what they’re willing to pay for, you can create a product that is more likely to sell.
Additionally, data can help you determine which marketing strategies are most effective for your ecommerce business. This information can help you focus your efforts on the channels that are most likely to result in sales.
Finally, data can help you optimize your ecommerce website so that it is more user-friendly and conversion-friendly.
5 Invincible trends in 2022
Remote Work – Welcome kit
No doubt, starting from 2020, a lot of companies are shifting to remote work or work from home, due to the pandemic of COVID-19. Big names like Google , Facebook , Shopify are also adapting the new trend.
Whereas, remote work is facilitating the growth of online meeting products, like Zoom, Logitech Webcam. However, there is also an indirect growth of – new employee welcome kit !
A new employee welcome kit is a package that is sent to a new employee when they start a job. It usually contains items like a T-shirt, a mug, and a pen. It can also include other items like a notebook or a key chain.
Welcome kit is coming with a lot of customisation, which is categorised as Print on demand(POD) product. The best part of POD is you can do it like dropshipping, without any inventory, but a good designer.
You can also set minimum order quantity (MOQ) starting from 100 sets, so it will easier for you to find manufacturers and get a good deal from them. But, setting a high MOQ reflects that your target customer must have a solid scale of their business, which will narrow down your prospect list.
How to execute your idea ?
Look for companies that currently offering remote work or work from home options from the job posting platform, like Indeed, Simply Hired, Glassdoor. You can easily get a list of company name and their contact email for pitching your welcome kit.
NFT
What is NFT ?
NFT stands for Non-Fungible Token. It is a type of cryptocurrency that is unique and cannot be replicated. This means that each NFT is unique and has its own value. NFTs are becoming more and more popular. This is because they can be used to represent unique items, like artwork or collectibles. They can also be used to represent digital assets, like music or videos.
NFT in e-commerce ?
On the blockchain, NFTs are designed to represent specific items (numbers, assets, or property), and they may be used for a variety of applications. Cryptokitties is an example of a digital pet that can be purchased on the blockchain. NBA Top Shot is an example of a digital trading card game.
They can represent anything from tweets to articles to photographs, and so on. They will ideally be able to duplicated real-world items on the blockchain in the future. Some modest tests have already demonstrated that application by creating NFTs for paintings and other properties.
Unique ownership of product – This encourage customers to buy certain items since they will receive an irreversible certificate of ownership in eCommerce.
While NFTs are primarily used for digital artwork and content today, they might be utilized in a variety of ways in the future. NFTs have the potential to assist a wide range of eCommerce companies because to their straightforward transfer of ownership, exclusivity, and accessibility.
Interior Design Company
Unique artworks or handcrafted tapestries may be included as home décor items. This can give the owner with a high-tech proof of ownership and the capacity to easily resell the item later on.
Art Gallery
NFTs have also been used in creative works such as sculptures and paintings. A piece of art, for example, might have multiple owners where all stakeholders profit from having a part of the sought-after artwork.
Fashion Brand
Customized clothing can also profit from NFTs, allowing designers to sell each item with its creator’s digital signature. This may be particularly useful for high-end fashion designs. However, it may also benefit up-and-coming designers.
Metaverse – VR
What is metaverse ?
Metaverse is a virtual reality world that allows people to connect with each other and interact. It is similar to the internet, but it is a completely virtual world. People can use it to connect with friends, play games, and more.
What is VR ?
VR stands for virtual reality. It is a technology that allows people to experience digital environments and worlds. This means that they can see, feel, hear, and interact with these worlds.
How metaverse can be used in eCommerce?
Metaverse has the potential to be used in eCommerce in a number of ways. For example, it can be used to create virtual stores. These stores can be used to sell products or services. They can also be used to promote brands or products.
Metaverse can also be used to create virtual malls. These malls can include a variety of different stores, and they can be used to promote brands or eCommerce companies.
Virtual Event
Metaverse can also be used to create virtual tours of destinations, such as cities or countries. This could encourage people around the world to travel and experience new places without leaving their homes. It might even provide a way for people in developing nations with limited resources to see more of the world.
There are endless possibilities for how Metaverse can be used in eCommerce. It has the potential to change the way we shop, sell, and travel. Companies that begin to experiment with it now will likely be at the forefront of this exciting new technology.
Online Arbitrage
What is online arbitrage on amazon ?
Online arbitrage is the process of buying products from one online store at a lower price and then selling them at a higher price on another online store.
This can be a lucrative business opportunity, as it allows people to make a profit by buying products at a low price and selling them at a higher price.
How ecommerce business can benefit from online arbitrage ?
As eCommerce continues to grow in popularity, more and more people are making a living through eCommerce.
This means that competition will continue to increase as well. Online arbitrage provides one way for eCommerce companies to stand out from the crowd by offering products at competitive prices while also making a profit.
Knowing what will be the trending product helps you to plan for your sourcing process with data.
Additionally, online arbitrage can help eCommerce businesses to build their brands. When people see that a business is selling products at a lower price than its competitors, they are more likely to trust that business and be more likely to buy from it in the future.
Handmade & DIY Kit
Last but not least, get back to the basic – handmade & DIY kit. Talking about handmade product, it’s always linked to – Etsy, a marketplace that specialised on selling handmade product with tons of talents.
When we mentioned about NFT, we talk about uniqueness. I would say Handmade product is also sharing the similarity of this.
The value of handmade brand is about – Uniqueness.
Good for seasonal gift, make a perfect gift for someone special, or even make a business out of it. All eCommerce store can be selling handmade product as long as they have their own brand story to tell.
Conclusion
To conclude as summary of the above content, eCommerce is not only about the eCommerce shopping cart. It’s more than that.
With eCommerce, you can sell almost anything in your store with tons of benefits and opportunities to explore.
How can Super Chain help you ?
Knowing the current selling trend
Get latest market price and design your product price
Integrate product data to your online shop
Find Next winning product by customer reviews
